2020

2 min read

We have recently shaken our fans up a bit with the announcement that “WePlay Esports is becoming WePlay Studios.” Besides the new design and brand identity, WePlay is set to undergo all-encompassing changes that will undoubtedly affect our fans as well. Does this mean WePlay will never hold another esports tournament? What is WePlay Studios going to work on? And what’s next project to come? Let’s get straight to the point to answer your rebranding-related doubts.

WePlay through the years

To better understand where we are now, it’s worth revisiting where we came from. Here is a little historical summary from the WePlay team.

We invite you to venture briefly into the past, namely 2016. Few people remember it now, but at the time, we were called WePlay TV and held range LAN events in Kyiv. Even then, we were shooting for something bigger and knew that we would hold a major event in the heart of our country one day (spoiler: we did it in 2021). After the first ups and downs, we realized that just doing broadcasts and semi-pro competitions was not what we wanted, and certainly not something that would bring enough emotions to the fans.

In 2018, WePlay TV went through its first rebranding and became WePlay Esports, the today's well-known esports tournament host. At that time we were masters in everything: from arena design and construction, creation of gaming products to making broadcast solutions and graphics for events of different kind. Our team has grown, incorporating new specialists from different fields. All these people have worked hard to ensure that each event is unique and memorable for the audience. Drive a Cybertruck onto the stage? We did it. Shoot a miniseries about the basics of CS:GO? Great idea!


Source: WePlay Holding Press Office

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